North Beauty

Saare Seminarid OÜ

North Beauty is a local Estonian brand of natural cosmetics. We specialize in cosmetic products that support Nordic skin characteristics and want to emphasize the beautiful Nordic beauty.

As many good things have started in Saaremaa, so has our family business. The idea of North Beauty was born in the picturesque Peetri tourist farm, among the primeval forests of Saaremaa and under thatched roofs. Our company today is a natural continuation and symbiosis of two women from one family with similar hobbies:

The field of beauty has always been close to my heart. This is how life has led me to the world of make-up art. Initially practicing on myself and my friends as a hobby, it has become part of my work today. I have been trained by professionals and acquired make-up knowledge and skills at the International Makeup Center. That’s where my awareness of beauty products started. I started researching what was in the products that were in my daily care routine. It was pretty amazing what I found out.

After that, I started appreciating pure, natural products and watching what I, my loved ones and clients use on themselves. From there, I came to the desire to create my own brand of natural products.


I have been making natural home spa products for about ten years. It has given me a lot of pleasure and has also been partly my creative hobby. I like to approach traditional things in an unconventional way. I try to find ways to step out of the routine and give my creation a kind of niche. This is reflected in my products as well.

I draw inspiration and awareness for this from the pure nature of Saaremaa, in the midst of which I live everyday. I know that products from pure nature are not capricious and suitable for everyone.


North Beauty’s products are made 100% by hand and from carefully selected raw materials. We only use certified and highly rated materials. Our products do not contain artificial dyes. In our products, we use natural minerals for this – mica.

We want to prove to you that natural products can also be powerful, luxurious and accessible to everyone. We have carefully considered our products, from the ingredients to the final result, including the packaging.

We believe that beauty and charm can be found in simplicity!

Natural cosmetics – You can afford it, You deserve it!

Yours North Beauty

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Katrin Pihlas

Phone: +372 526 9287

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